Barbara Subic

Barbara Subic
SALES AND MARKET MANAGER GREEN SOLUTIONS

Barbara has worked for the company since 2014 and is based at Škofja Loka. She received her 2020 Knauf Insulation Leadership Award for playing a key role in the creation of a hugely successful global sales team for our green roof and landscaping solutions.

Over my 23 years of sales experience, I have learned that you can’t let the word ‘no’ stop you, especially in sales. It’s not personal. Move on. Then prepare a new strategy to win the customer.
Barbara Subic

What do you think contributes to leadership success?

What ensures success is 360-degree support from everyone. Success is never one person, that is why we need support from our leaders, the services that support us and the people we are leading. Leaders need to listen to people and have the emotional maturity to lead a team to success. As a former handball player, I understand the importance of teamwork and not playing solo to score a goal.

What qualities do you admire in Knauf Insulation leaders?

I admire leaders that keep themselves grounded, demonstrate humanity and know when and how to get a decision made when it is crucially needed to seal a deal. I respect a willingness to listen to anyone, regardless of where they are in the hierarchy, because we are all working towards the same goal. We have great leaders at Knauf Insulation and I’m looking forward to them becoming my future mentors.

What advice would you share with a new colleague to help them thrive at Knauf Insulation?

Over my 23 years of sales experience, I have learned that you can’t let the word ‘no’ stop you, especially in sales. It’s not personal. Move on. Then prepare a new strategy to win the customer and knock on their door with a big smile on your face. For me these situations are fascinating as more effort is needed to win the business and these customers become long-term partners because a lot of effort was put into the relationship.

What do you see as your greatest achievement at Knauf Insulation and why?

It was taking over sales in Green Solutions, which I see as one of the most exciting Knauf Insulation businesses. The team and the way we work was transformed and we achieved significant sales growth in 2019. I love our work and team spirit.

Which leadership quote resonates with you and why?

Ballet dancer Misty Copeland: “Be strong, be fearless, be beautiful and believe that anything is possible, when you have the right people there to support you.”

I can really identify with this quote. Women need to be proud of themselves, celebrate their femininity and create great things. With the right support great goals can be achieved.